Senior Product Marketing Manager

Remotefull timeRemote

senior

$162k–$202k

H1B: no

Omadahealth Senior Product Marketing Manager at Omada Health responsible for defining target customers and positioning Omada’s multi-condition platform. Leads product launches and develops marketing strategies by synthesizing customer feedback and market trends.

Responsibilities

Be the voice of the customer for product and commercial teams, using insights surfaced from live sales calls, market research, performance data, and clinical outcomes
Help shape go-to-market strategy and product roadmaps based on market gaps, competitive intelligence, and customer and member needs
Clearly understand and articulate our competitive position in each product vertical to empower sales effectiveness
Define our position and messaging for a range of business buyer audiences; amplify your impact by educating and inspiring peers and stakeholders to speak with one voice
Bring Omada’s data, solutions, and core competencies to life with clear, compelling, and engaging assets for campaigns and selling conversations
Stay on top of technology, health, and competitive trends; translate them into POVs that help product and sales teams stay ahead of the curve
Digital health experience is desired, but not required

Qualification

Experience with messagingExcellent ability to communicateAttention to detailData and results-driven

Required

8+ years experience in product marketing or related marketing discipline. Focus on B2B technology preferred, with healthcare industry experience a plus
Experience with messaging, positioning, go-to-market execution, and developing buyer personas and insights
Ability to make decisions with incomplete information and manage projects amidst ambiguity in a high-growth environment
Successful track record of developing competitive, insight-driven product narratives translating features into buyer and end user benefits
Excellent ability to communicate, collaborate, and influence cross-functionally across all levels of management
Understands line of business strategy and goals and drives marketing initiatives to meet those objectives
Proven ability to create a variety of internal and external content, including sales playbooks, slide presentations, and technical thought leadership
Attention to detail, commitment to excellence, and ability to lead multiple projects simultaneously is a must
Data and results-driven; expert in best practices for B2B proof points
Adept at building strong professional relationships in a remote-first environment